INDEPENDENT DESIGN STUDIO · PORTUGAL’S NORTH COAST · PT
IDENTITIES BUILT LIKE LEGENDS.
Independent design studio creating brand identities, logos and illustrations with soul, history and attitude.
BEHIND THE ATTITUDE
SOUL.
HISTORY.
STRENGTH.
ATTITUDE.
I’m Hugo, better known as NEREUS. I’m an independent graphic designer focused on bringing brands to life through identity, logos and illustration. I was shaped by Portugal’s North Coast — by salt water, concrete, old-school attitude and a rebellious spirit. But I’ve always looked for something deeper. History. Justice. Mythology. The great stories that survived time. That’s the energy I bring into design. Calm in the process. Bold in the result. No gimmicks. No unnecessary noise. Just identities with soul, history and strength.
SELECTED WORK
A selection of identities, visual systems and illustrations built to give brands a distinct voice.
WHAT I DO
01
BRAND IDENTITY
Building visual identities with a clear point of view, strong systems and lasting character.
02
LOGO DESIGN
Creating memorable marks that work across digital, print and physical applications.
03
ILLUSTRATION
Creating original visual language for brands, campaigns, editorial projects and storytelling.
HOW I WORK
01 — DISCOVER
Understand the story, problem and ambition behind the project.
02 — DEFINE
Establish direction, positioning and visual territory.
03 — BUILD
Develop the identity, logo, typography, visuals and supporting system.
04 — REFINE
Polish the details and prepare the final brand assets.
GOOD DESIGN ISN’T JUST ABOUT HOW IT LOOKS. IT’S ABOUT WHAT IT MAKES PEOPLE FEEL.
MEET NEREUS
Based on Portugal’s North Coast, NEREUS is an independent creative practice built around graphic design, visual storytelling and a fascination with the worlds that came before us.
Surf culture. Old records. Cinema. History. Mythology. The street. The things with character.